Being “yourself” isn't enough to make sales online

Hellloooo my beautiful honiessss,

I used to think the answer to making more sales online was: “just be yourself.”

You know…show your face, talk about your offer, post with confidence.

But here's the thing no one tells you:

You can be deeply authentic and still completely misunderstood / unseen online.

Not because you're doing anything wrong…

But because the architecture of your chosen platform doesn't reflect the essence of who you actually are.

Social marketing can feel like singing your song in the middle of Time Square. an unconscious competition to stand out and get louder.

This week's podcast episode dives into why your content might not be landing…even when you're “doing everything right.”

Steep This You can have the most brilliant offer in the world.

You can have 10 years of experience, a powerful message, and a heart-led mission.

But if the way you're showing up online feels scattered, surface-level, or not quite like you (i have lots of personal stories about this)?

People won't stop the scroll.

Not because they don't care.

But because the energetic frequency AND the materialization of what you're broadcasting doesn't match the depth of your work.

And let's be real—we've all been shaped by the algorithm.

We've all tried to sound more polished, more “palatable,” more like someone else who's “successful”.

But now it's time to return.

To remember that your platforms aren't just for performance—they're legitimate portals.

And the people who are meant to buy from you are waiting for YOU to show up. so they can land on you and say “oh that's who ive been waiting for!”

The real tea …

This week's episode—Why Your Social Media Isn't Working (Even if You're “Being Yourself”) —walks you through why visibility and authenticity aren't the same thing… and what it really takes to magnetize the right people.

And if you're ready to turn your platform into an obvious lighthouse for your client collective (not just a loudspeaker for your thoughts)

MUSE is your next move.

We start May 15th. And the breakthroughs inside will ripple through your content, your confidence, your offers—and your income.

Let your visibility be a reflection of your soul.

Not just your strategy.

Cheers, Nathaly | Oracle

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